The Canadian Centre for Verbatim Studies (CCVS) is a independent college for court reporting and transcript students in Toronto. CCVS needed all their promotional collateral created from scratch in order to advertise and brand the school, recruit students, and educate people on the nature of the court reporting industry. CCVS wanted online and print collateral that was professional, engaging and information-dense.
As a member of the CCVS team, Jen Selk completed nearly all of the extensive copywriting, editing and design planning work required by the college in its early days. This work included the CCVS website, brochures, pamphlets, subway and newspaper advertisements, and more.