Okay, so this isn't a review. It is, however, a story that I think might be of value to consumers.
Picture
A few weeks ago (on July 7th, specifically), I was driving west along Eglinton Ave. in Toronto. Behind me was a Sleep Country Canada delivery truck. And when I say behind me, I mean RIGHT behind me. The driver was practically stuck to my bumper. Major tailgating.

And yes, it was making me angry.

I don't like tailgaters at the best of times, but when the tailgater in question is driving a huge truck, it makes me even more nervous.

After awhile, fed up, I gestured to the driver to move back. This was not an aggressive gesture. It was a limp-wristed flapping. A sort of non-verbal "shoo!" I wanted the truck to back up.

Did the truck back up? No. The Sleep Country Canada truck did NOT back up. Rather, the Sleep Country Canada truck swerved out to the right and pulled up beside me so that the driver could yell out his window "Stick it up your ass, lady! You fucking cunt!"

That's right. Apparently, Sleep Country Canada delivery men think yelling out "you fucking cunt" is... appropriate? Funny? Intimidating? I'm not sure what the guy thought. Clearly, he thought I was a "fucking cunt" for wanting him to back up, but that seems a bit... excessive, don't you think?

So what did I do? Well, I was startled and frightened so I didn't do much of anything. I kept my eyes on the road and tried not to incite the lunatic driver any further. But I DID take down his license plate. And after getting home, via a Facebook connection, I shared my experience with Sleep Country corporate.

But nothing came of it.

Apparently, my experience was forwarded to the Manager and VP of operations here in Toronto. Those people followed up with the driver and his "helper." Their version of events was, unsurprisingly, different from my own.

What did they say happened, I wonder? What situation did the driver and his helper concoct to make it seem appropriate for him to have called me a cunt? Or did he pretend he hadn't said that at all? I suppose if I were him, I'd lie as well. Still, I wonder what lie he told. Or at least, how he managed to concoct a lie that made sense to his superiors.

"In the absence of evidence, we aren't able to take disciplinary action," said Sleep Country in its email response.

Of course, I hadn't asked for disciplinary action. I hadn't asked for anything at all. I'd simply shared my experience. And considering that I'm a random person on the street, uninterested in discounts, compensation or the like, you'd think someone over at Sleep Country might have twigged to the fact that I have no motivation for making this sort of thing up. But alas, we live in a strange age.

Sleep Country did offer this much: "As well as individual conversations with these individuals, a general review of the Code of Business Conduct will be reviewed with all associates on the delivery team and we will also use your example to demonstrate the swiftness with which negative actions can be disseminated through social media and the negative impact it has on branding."

In other words, Sleep Country will be using what happened as a teaching tool. Hooray.

Here's the thing: the language the driver used was clearly gendered, clearly misogynistic, and definitely threatening. And that's a big deal. But Sleep Country didn't seem to care. Not enough, anyway.

Now, of course, I wasn't a Sleep Country customer. I was just a woman on the street. So perhaps Sleep Country's promise of "professional, courteous and friendly" delivery teams applies only to those who've actually purchased a mattress, but I can tell you one thing, I won't be purchasing ANYTHING from Sleep Country any time soon.

Why buy a mattress anywhere else? Why, indeed.

 


Comments

Vanessa
07/26/2011 07:32

After a comment like that, I can think of why I'd buy a mattress anywhere else!

Reply
Wow - I was just checking out their website re an upcoming bed purchase - think I'll check-out Sears
02/14/2012 20:30

Reply
Darrell Bellaart
02/23/2012 09:46

It should be: "One more die in the din." Dice is plural. Die is singular. Oh, and I hate tailgaters too. Good reason to live on Vancouver Island, not Toronto.

Reply
Sharon
02/23/2012 10:04

That's "VOICE" not "dice" Darrell. What is a "dice in the din?"

Reply
Karen
03/21/2012 23:33

Just got home after being followed by an aggressive driver myself...a little more than unnerving! I work for Sears and gladly welcome your business when you need a bed. Thank you Sleep Country!

Reply
"Young" Kid
04/17/2012 22:45

Just for future notice to you and your associates, your place is no better, I was in sears a couple weeks ago, and not a single person was helpful, knowledgeable - (calling themselves sleep experts), or even kind, I'm in my early 20's and they looked at me like I was dirt, which was funny because I have excellent credit, a decent job and also as of yesterday a great new mattress set. Although I didn't buy from either sleep country or sears, I did notice the people on the sales floor at sleep country had an answer for all my questions, and sears "experts" knew nothing. but at sleep country their prices are just insane, and over priced!!

Reply
Lynn Turner
03/22/2012 15:16

That was enough for me to decided whether or not to shop with
them.
I would have been only one customer but now one less patronizing their company!
Takes a real "Brave " man to curse at someone through a truck window NOT.
It appears he needs to improve language skills as well as driving!

Reply
Moderation Machine
03/28/2012 18:12

Comment from some douchebag who doesn't know anything about driving in Toronto and didn't leave an honest identity -- deleted. Thanks anyway!

Reply
tmz 007
04/05/2012 07:04

I also deliver furniture and drive a large "billboard", it can be very frustrating on a good day. if only people driving passenger vehicles could be a little more courteous to large trucks, I know myself, that I would much more inclined to not cause any kind of conflict with other drivers on the road. please avoid conflict, it'll make things worse.

Reply
stephanie
04/16/2012 21:39

Thanks for the heads up. I too will be shopping for my mattress somewhere else!

Reply



Leave a Reply